Ray Berardinelli: Welcome to the PT Business Builders group — where we believe EMRs suck; that systems and software should actually improve your life and your practice, not consume it; and here, the only measure of success is systems and software that allows you the time to enjoy your life and the financial freedom to

Ray Berardinelli: Welcome to the PT Business Builders group — where we believe EMRs suck; that systems and software should actually improve your life and your practice, not consume it; and here, the only measure of success is systems and software that allows you the time to enjoy your life and the financial freedom to

Hello PT Business Builders.Welcome to the PT Business Builders show — where we believe EMRs suck and that systems and software should actually improve your life and your practice not consume it; and here, our only measure of success are systems and software that create a business that gives you the time and financial freedom

Hello PT Business Builders!Welcome to the PT Business Builders Show where we believe EMRs suck. That system and software should actually grow your practice in your business and improve your life, not consume it. And here, our own measures of success are system and software that give you the time to enjoy your life and

Ray Benardinelli: Hello Physical Therapy Business Builders. I am so pumped for this one today. Today I’m going to have Mr. Greg Todd as our guest. I am so excited. Greg has made an impact on me and many others.There we are, Greg. How are you today? Greg Todd: I’m doing wonderful. Life is good. Helping people.

​First, let’s welcome everyone to the Physical Therapy Business Builders Show where we believe that EMRs suck, that systems and software should improve your life in your practice and not consume it, and here, the only measure of success is our systems and software that give you the financial freedom to enjoy your life and

​Today, I want to talk about marketing.Everybody looks at marketing and they think that the best places to do marketing are through Facebook, Google, Instagram, or through all of these new channels. Still, some people are doing old stuff: TV ads, radio ads, and print, and all of these are really missing the boat.Talking about

Ray Berardinelli: Finally, going live here with Dave Kittle from the Cash-based Physical Therapy (PT) One-on-one Forum. Dave and I have known each other for about two and a half years.  Dave Kittle: Yes. Well, thank you for having me. How are you doing today?RB: Thank you so much for being here. I’m not much

Welcome to the Physical Therapy Business Builder show where we think EMR s**ks. We think that systems and software should actually grow your PT practice and improve your life, not consume it. Here, the only measure of success is a PT business that gives you the time that you want and the financial freedom to enjoy

I just wanted to hop on here and talk about what I’m hoping for from this group. Something that I want to talk about that, not that anybody did anything wrong, not that anything happened. Let’s just always make sure that we’re here lifting one another up. But now, we don’t always need to be

Ray Berardinelli: Hello! I’m so excited to finally going to get the Facebook Group boss, Mike Chua, on. For those of you who haven’t seen this out there, Mike has two Facebook groups: one with 30,000 people and another group with over 10,000 people. He is the admin of those two groups. If anybody has ever

Ray Benardinelli: Hello everyone! I’m so freaking excited right now to have this next guy on. He is absolutely an incredible Facebook boss: Dr. Mike Chua.Mike has two Facebook groups. One has over 30,000 members and his other group has over 10,000 members. If you want to learn how to grow a Facebook group, this

I had one of those days – the ones where I get to work. You get all this stuff, like, I’m going to get this done, I’m going to get this done, and get this done. You have everything listed out.You start working and then one thing pops up and another thing pops up. And

​Ray Berardinelli: I am here with Chad Madden. I first learned about direct response marketing from him. He was kind of aware with this whole thing and I learned about workshops from him. He’s the Godfather of Physical Therapy workshops because that’s where I learned about and I never heard of anybody doing workshops. My practice

​Today, what I want to talk about is workshops. The big thing with workshops is how to sequence things, how to get people there. Some things when you’re getting ready to run a workshop. When you’re getting ready to run your workshop, don’t try to wing it. It’s a bad idea. I tried it, it didn’t

​Ray Berardinelli: We’re talking about the front desk drop offs and how the first call relates to that. We’re going to dive into this and the metrics of it. I think that the metrics are inadequate, and I’ve discussed this a number of times on the metrics and but we’ll dive into that here.  First, the

Our topic for today is the sequencing for your workshop. How are you getting people to show up at your workshops? You can’t close on, buddy. If there’s no butts in the seats, there’s a number of ways that people can do it.  Number one, you can do direct mail. You can send past patients, or you

​The one thing that I wish someone had told me along time ago is the fact that your customers or patients are interchangeable. Your patients are your customers.  What they think matters more than anything. What they experience really matters. What they think about you is absolutely everything. The realization of this brings about a number of

​What we want to talk about is when you work your workshops, you want to identify the right workshop to do for your practice.  A lot of things go into this, and if you don’t identify the right team for your practice, your workshop can flop before they ever even get started.  #1 Your Market What does your

I have really messed up in my practice. When I started my practice, things were going really well. Then I messed up. I wasn’t paying attention to the numbers. I didn’t care, like things didn’t matter.  Then all the sudden changes happened. Everything fell out from underneath me. My practice went from killing it to not

​We’re going to discuss emails today. What I want to talk about is your email open rates going down, and they’re continually dropping. It doesn’t matter how good the copy is, the medium is dying.  We all see it in your email boxes – you’re unsubscribing, you’re putting things to the bottom. There are things and

Today, what I want to talk about is something that we kind of touched on a little bit previously. We really need to go into a little more detail about our metrics.  The metrics that we’re measuring aren’t the real metrics that we should be measuring. We’re looking at our metrics the wrong way. Our metrics

What I want to talk about today is the hierarchical structure in business. Honestly, a lot of us look at what we’re doing, and we tend to look at it wrong. We have a hierarchical structure for our business. I’ll use a pyramid description here. First off, we’re a business. This is first and foremost what

I want to share some thoughts on staffing issues. My software requires people to implement new systems, and any business growth requires a system change.  A lot of times people get blowback on this. I talked to a ton of people that think it’s easy. No. It is insane of you to think that they’re just

​(The following are based on my interview with Mobile PT Coach David Bayliff.) I’ve been a therapist now for 25 years. I worked in the outpatient clinic setting for 19 years. One day, about Year 17 and a half into it, I’m in the clinic amongst a bunch of chaos. I’m sitting there – at the

There’s a way that you can double your practice in 12 months. Wherever you are now, you can double your numbers in 12 months. What I’m going to talk about today is your eval no show rate.  According to WebPT stats, 11% of your people are actually eval no show. They’ll go on a schedule, but

I wanted to tell you guys a story about viral physical therapy marketing, or viral marketing in general. This story illustrates this principle and how it works.  It’s about the founders of PayPal. I don’t know how much everybody knows about PayPal, but when PayPal started, they were trying to get out there. There were other

A lot of people talk about viral marketing in relation to social media. It’s not a social media phenomenon. It’s been happening for a long, long time. Many businesses out there have gone viral. Many products have gone viral.  Everything from the pet rock to the iPhone and Facebook went viral. Facebook didn’t go viral because

I always thought that my business growth was going to come from new patients. I spent a lot of time trying to attract new patients –  doing ads, Facebook ads, newspaper ads, getting out to the community, going and talking to doctors, going to senior centers, and trying to get new people.  It worked, but it

This is what I can offer you. I love doing the sequencing. I love figuring out this process and I’m going to give you everything that I figured out and tested. There’s a number of things you need. #1 Ringless Call-to-Voicemail Messaging SystemYou need a ringless call to voicemail messaging system, like Slydial. My software, the

Today, we are going to talk about Net Promoter Score (NPS). Basically, the Net Promoter Score is a question: How likely are you to refer family or a friend to our business or our physical therapy practice, in this case, on a scale of zero to 10?  We’ve all seen the question. However, everybody might not know

What I want to talk to you about here is basically your funnels. A lot of us, we look at funnels and we think of funnels in a certain way. We look and think about these funnels on the front end: ClickFunnels, Infusionsoft, or whatever sort of funnel you’re using up front.  We look at these

Today, what I really want to talk about is your marketing. Everybody gets enamored with the front end marketing. We need new patients. But do you really need it? We PTs did some recent research in 2018. As per research, there are 75% of patients who don’t complete their plan of care. This is a huge

I just want to hop on and share something that I’ve learned and hopefully, it can help somebody else. I had mixed results at our exhibitor in Breakthrough Physical Therapy Marketing. It surely was slightly smaller this time and things are a little bit slower. In the best conversations that I had, I was wondering what

This is total tech-nerd stuff. For those of you who know me, I’m completely total tech-nerd. I’m the idea guy behind building our software. I love to see technology, how I can make it work and how I can make work better, and what I can do to make things work a little more smooth

We all have drop offs and most people don’t do anything about it. Everybody identifies it but nobody really seems to do anything about it and embrace the change. They keep doing the same thing and wonder why they have the same results. If you don’t embrace the change, you’re not going to see the

Today, I want to share some thoughts with you regarding your mindset. One of the things that really sticks with me is about one of my favorite books telling a story about a guy with the last name of Barnes. Most people probably don’t even remember him. He was the right-hand man of Edison. All of

Do patient drop offs plague your PT business? Early on drop offs plagued my practice One of the things that I really want to talk about is the process for drop offs. I started out not knowing what’s going on at my practice. They were just happening. I look at the numbers and I thought “What is going

 So what I want to talk about today is something that ties right into that I’m helping to stop these drop offs. The first thing that you need to do to help stop these drop offs is the three step process that we go through.You have to identifySo in order to fix a problem, you

Today, what I want to talk to you about how physical therapists or occupational therapists losing tough patients. Sometimes, you can never fix this problem totally. You’re going to lose people, there’s nothing you can do about it and people are going to leave.  There’s a couple of tips to getting ahead of the problem. So

Just wanted to hop on here and let everybody know I’ve talked a lot about NET PROMOTER SCORE or NPS. We’re going to talk about Net Promoter Score and how you should be using it in your practice.  What is a net promoter score? I find fewer people know what it is. Net promoter score is actually

Today, what I want to talk about is the issue on DROP OFFS. The first thing that you need to do with your drop-offs is you need to identify them. You need to have an idea of where you are. If you don’t know where your drop-offs are, you don’t know whether you’re improving them.